TATUM FRENCH
BRANDING WITH PERSONALITY
A full service creative studio specializing in branding, event design, and website design.
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BRAND IDENTITY. WEBSITE DESIGN. TYPOGRAPHY. ILLUSTRATION.
meet t
the girl behind it allHey hey! I’m Tatum. Your neighborhood aesthetics junky and lover of all things pretty. Design is how I bring the bits and bobs floating around your head to life—making your brand, project, or idea feel totally you. Whether we’re building from scratch or bringing new life to something that’s already blooming, I’m here to shape it with care, creativity, and a little bit of magic. My style lives somewhere between clean and modern, fun and funky—always thoughtful, always you-shaped.
My creativity doesn’t stop at the screen—it blooms, quite literally, through my floral business. Enter: ELVN&CO FLORALS. To me, branding and blooms come from the same place: rhythm, balance, color, and storytelling. Whether I’m designing a logo or building a bouquet, it’s all about connection, intuition, and creating something that just feels right.
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MY DESIGN PROCESS
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DISCOVER
Every great design starts with a feeling.
We begin by uncovering what makes you, you. Through thoughtful conversations, curated visuals, and mood boarding, we’ll gather all the little sparks—colors, textures, words, and vibes—that speak to your brand’s soul.
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CREATE
Here’s where the magic kicks in.
With a clear sense of direction, I get to work transforming inspiration into visuals. From logo marks to typography, every decision is intentional—rooted in balance, rhythm, and your unique personality. We’ll go through refinements together until it just clicks.
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EMBODY
This is the part where your vision steps into the spotlight.
I’ll guide you through the best ways to bring your new identity into the world. We’ll make sure your new brand feels right at home everywhere it goes. Thoughtful rollout, seamless vibes, and just the right amount of ✨omg that’s so you✨.
RECENT PROJECTS
